Happy new month! We have been talking about different digital marketing strategies, and today I want to share with you 10+ tools that I use to make my digital marketing a breeze.
I spent almost 2 weeks researching and testing out these tools for you. Make sure to check each and everyone of them and apply one ( or a couple ) that will help your business move to the next level.
Before we start, here are some facts:
Digital marketing helps you reach more qualified audiences to market your products or services, which leads to more sales for your business.
As of January 2021, there were 4.66 billion active internet users worldwide - 59.5 percent of the global population. Of this total, 92.6 percent (4.32 billion) accessed the internet via mobile devices.
Out of these active users a big potion of them are your clients. If you do not use the internet to market your business, you are missing out on a lot!
4.32 billion access the internet via their mobile phones, meaning your business can be discovered via a mobile phone.
Now, let's get started with the tools:
Digital Marketing Tool Kit
To Skyrocket Your Sales And Grow Your Business
Digital marketing can be an upskill task.
Companies and businesses today depend on digital marketing tools to survive/ given the ever changing dynamics of the internet
Consider that a strong tech stack encourages growth and ensures that you aren’t spending your valuable time on tedious tasks.
And on the flip side, failing to take advantage of modern marketing tools means that your business might lag behind your competition.
The good news? There’s a number of software out there to do the heavy lifting for your marketing must-dos.
Here are Tools That will make your day to day digital Marketing Easier while growing your business:
Social Media Tools
We’ve seen firsthand how social media has become a major marketing channel for businesses today.
A good place to nurture leads and build business relationships, social media is ideal for gathering valuable data when it comes to what your customers want.
Here are Tools that will take your social media marketing and digital marketing to the next level:
Content Creation Tools
Videos are a wonderful way to promote your business. Many social platforms like Instagram, YouTube, Facebook and Tik Tok favor video content as compared to other forms of content such as Images and plain Texts.
There are many types of videos you can create, but if you are looking to create explainer videos or you simply do not want to show your face on camera, you can use White Board Animations.
Render Forest- I use Render Forest for my videos. They have many templates to choose from and you can create a video in minutes! You can create a free account and turn your marketing
In Video- is another favorite for me. I love In Video because I can type in a script and leave the software to generate the video. They allow for editing the videos if the scenes are not ideal or exactly what you are looking for.
Doodly- Doodly is the best when it comes to creating white board animations. Doctors, restaurants, and even non profit organizations are using Doodly to speak to their audience.
Doodly Is The First And Only Whiteboard Animation Software To Allow Anyone, Regardless Of Technical Or Design Skills To Create Professional, Realistic Whiteboard Videos In Minutes.
For only $39 you will start getting traffic to your business. Try Doodly here
CrowdFire - Crowdfire helps you discover and schedule content, and manage all your social accounts from one place.
Discover relevant content based on your topics of interest
Publish content from your own blogs and sites
Pre-schedule all of your content
Get tailored posts for every social network
19M+ Users from all over the world use Crowdfire! Sign up here to streamline your social media
BuzzSumo- BuzzSumo is a brilliant tool that can give you valuable insights into content trends on your niche topics and help you come up with post ideas. It’s a great tool to determine the popularity of different types of content, find well-performing posts and keywords.
With this powerful data analytics engine, you can assess and adapt your social media content strategy. BuzzSumo has added a new Advanced Facebook page insights feature to its toolset to help users dig deeper into social media campaigns.
You get access to limited services for free and can unlock more starting at $99/month.
When it comes to finding content to share, Quuu is a great content discovery and recommendation tool to use. The platform allows you to choose interests from more than 500 topics and proposes recommended content to share based on your interests. The content on the platform is entirely hand-curated and reviewed by professionals.
Quuu integrates with major social media scheduling tools such as Buffer and Hootsuite. For a single social profile, the tool is available for free. More advanced plans start at $5 a month.
Pixabay has a collection of thousands of high resolution images that you can use for your social media that are free to use.
Jungle Scout is the leading all-in-one platform for finding, launching, and selling products on Amazon and beyond.
Canva is the go to for designers and non-designers as well. With thousands of templates, you can easily create graphics to be used in marketing your business.
Create Instagram posts, stories and reels, Create Facebook posts and Ads, create presentations and LinkedIn posts. You can create a website via canva too! There is no limit to what you can do with Canva. You get all this for free and much more with their paid plan.
Lead generation Tools
Snovio is a powerful lead generation tool that makes it possible for you to find and collect email addresses. Spend less time on finding leads and more on converting them. Not only can you fill your sales funnel with targeted leads faster with automated lead generation and bring down the price-per-lead, but the quality of your new and existing contacts is now easy to control with our 7-tier verification, meaning campaign deliverability as high as 98%.
Target companies you want to work with, get their emails and send them proposals!
You can collect email addresses from LinkedIn and company domains.
Generate more leads by seeing which companies visit your site
Leadfeeder shows you the companies visiting your website, how they found you and what they’re interested in
Leadfeeder tells you what companies visit your website, even if they never fill out a form or contact you.
Leadfeeder also finds contact information for employees at the company using Leadfeeder Discover. This allows you to follow up with visitors who never inquired about your product or time your outreach to potential leads in your sales pipeline.
To try out Leadeeder, all you need to do is install the Leadfeeder Tracker (it takes less than 5 minutes!).
Hunter helps you find emails by typing in the person’s name and their company. You can also browse for all emails at a specific company. You can use the tool for free for up to 25 email searches and 50 email verifications per month. From there, paid plans start at $49/month for 500 searches and 1000 verifications.
Other Tools
1Password is a useful tool for anyone with numerous accounts who needs to set up secure passwords for each and protect those passwords. With 1Password, you can save your passwords and log into your accounts quickly without having to worry about security issues. It’s also valuable for companies to avoid employee password reuse.
Hemingway App – Make Your Content Reader-Friendly
You don't need to be a writer to use the writer's tool.In digital marketing you do everything from writing to creating visuals to analyzing competitors.
Mangools is a powerful tool that helps you with your SEO needs.
What you can do with Mangools:
Find powerful Keywords. Go for the keywords with low SEO difficulty and high search volume. Mangools has the most accurate SEO difficulty and exact search volumes!
Track your ranking
Check competitors website authority
Google Trends is one powerful tool that literally shows you what people are searching for. You get an analysis of all trending searches and you can filter via location and topic
You can see what the world is searching for! You can easily find a niche ( for your blog or new business ) and find relevant topics to write about and improve your SEO.
Thank you for taking the time to check out this toolkit!
Sophia|sophiakaranja7@gmail.com|+254716352252|
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